JMullins@london.edu

BA (Lehigh) MBA (Stanford) PhD (Minnesota)
Associate Professor of Management Practice; Chair, Entrepreneurship Faculty

Publications Include
How Fast Can Your Company Afford to Grow? (with N Churchill), Harvard Business Review (2001); Marketing Management 4e: A Strategic Decision-Making Approach (with H Boyd, O C Walker Jr., and J-C Larreche, 2001); Pioneering Practices for New Product Development at US WEST (with S Sittig, C Brown), Marketing Management (2000); Perceived Risks and Choices in Entrepreneurs' New Venture Decisions (with D Forlani), Journal of Business Venturing (2000); The Effects of Organizational and Decision-Maker Factors on New Product Risk Taking (with D Forlani and O C Walker Jr.), Journal of Product Innovation Management (1999); New Product Development in Rapidly Changing Markets: An Exploratory Study (with D Sutherland), Journal of Product Innovation Management (1998).

Research Interests
Opportunity analysis, managing rapid growth, new products, new ventures, marketing strategy, entrepreneurial finance, corporate venturing.

Other Activities
Boards: Silverglide Surgical Technologies LLC, WorldOne Research Limited, Rockies Venture Club, Evergreen Chorale.

Background Information
Formerly
Associate Professor, University of Denver; Founder and President, Pasta Via International, Inc.; Vice President, Gap Stores Inc.